Course Title: Publish It Yourself: How to Start and Operate Your Own Publishing Business
Hours required: 24
Price: $99
Length course offered: 6 Weeks
Instructor: Steve Payseur [Bio]
Description:
Learn the advantages of self-publishing over traditional publishing, and you'll discover why many famous authors made the decision to publish their own works.
Many associations, schools, churches, and other non-profit organizations are publishing books to develop new sources of revenue and to enhance their repuations in the community. Corporations and professionals are publishing proprietary works to maintain existing business, acquire new clients, or add to their prestige. And many individuals are publishing their own books or other undiscovered works to supplement their income.
In this highly interactive course, you'll learn how to format your works in a way that will save you hundreds of dollars. You'll find out everything you need to know to profit from your own publishing company, including how to plan and design a cover, select paper, choose a printer, price your publications, establish distribution channels, acquire barcodes, and register your works. You'll discover unique, proven, and cost-effective ways to market your books and fulfill orders. And you'll avoid common pitfalls that can slow the growth of your new publishing enterprise.
Goals:
Find out everything you need to know to profit from your own publishing company: how to plan and design a cover, select paper, register your works, choose a printer, price your products, acquire barcodes, market your books, establish distribution channels, fulfill orders, and more.
Grading System:
Confirmation of Completion awarded with passing score.
School Description:
No matter where you live, you will be able to take any of our comprehensive, convenient online courses offered in connection with a college or university near you. Click "Enroll Now" to find the partner school for the course you want to take.
Instructor Bio: Steve Payseur
Steve Payseur began his career in sales in 1979, and his sales have increased an average of 22% a year for more than 20 years. As a Sales Manager, he set up a training program for his sales force, and he has conducted training programs for several Fortune 500 companies. Mr. Payseur is the author of Selling Effective Techniques for Getting and Keeping Customers, a book based on his years of experience and extensive research.
A recognized authority in the field of sales, he has been interviewed on several occasions for national sales magazines. Mr. Payseur has written and published two top-selling books, has two more books in the development stage, and has won several literary competitions. His online courses and classroom seminars have been characterized as open, honest, lively, fun, and informative.
