Course Title: Marketing Your Business on the Internet
Hours required: 24
Price: $99
Length course offered: 6 Weeks
Instructor: Lisa Heath [Bio]
Description:
In this practical, hands-on course, you'll learn little-understood secrets about the types of businesses that thrive on the Web. Then, you'll discover proven methods that will help you establish an Internet presence and build an online brand identity. You'll even learn several low-cost promotion strategies that you can use to drive visitors to your site, and you'll find out how a media kit can help you earn extra revenue by selling advertising space on your site.
Throughout the course, you'll learn to think strategically about marketing your Web site, products, and services using Internet technologies. You'll know how to use an Internet marketing checklist and other tools and materials to develop a sound online business strategy.
Goals:
You'll have the skills and knowledge you need to develop a winning Internet marketing plan for your own business.
Grading System:
Confirmation of Completion awarded with passing score.
School Description:
No matter where you live, you will be able to take any of our comprehensive, convenient online courses offered in connection with a college or university near you. Click "Enroll Now" to find the partner school for the course you want to take.
Instructor Bio: Lisa Heath
Lisa Heath is an expert in marketing, Web development, and e-commerce. She has over 10 years of experience teaching courses in business, Web development, and information management.
